POTRAITORS
OVERVIEW
"Potraitors" started as a simple, funny idea: what if the cast of The Traitors were potatoes?
We dressed a cast of potatoes in wigs, clothes, glasses, and eyes to turn them into unmistakable versions of the show's characters, then brought them to life with simple rod puppeteering performed live to VoiceOver, a lo-fi technique that kept the joke feeling spontaneous and quick rather than overproduced.
It's proof that a great idea, executed with a bit of craft and a sense of humour, doesn't need a huge build to land: the series took off online, racking up millions of views.
Client: BBC
Director: Jennifer Kidd
Style: Advertising short form / live action puppeteering